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How the Future of Retail Looks Like

Dr Martens - the iconic footwear brand - shows us how the future of retail should look like focusing on customers 🔮

Dr Martens announced that it will open twenty new stores in the second half of 2022.

Digital-first businesses and brick and mortar continue to go hand in hand. When your brand is present with stores, more brand awareness will push online sales in that specific region 📈

The numbers also show customers behave different and shop different online and offline.

Creating brand awareness with physical stores gives you a number of advantages including Omnichannel. Besides brand awareness you also gain in Customer Experience and Fulfilment.

👉 Improved brand awareness

👉 More online sales in these areas

👉 Diversity in your fulfilment chain, ship locally

👉 Return order to stores, sell a better match

👉 Personal service for your customers, engage

Are you taking an improved approach on your stores? They're not just sales cash cows, they are much more!

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